Project Endorsements and Praise

“We purchased 22 copies of Restaurant Excellence by Marvin Alballi and engaged him to deliver four training sessions across both Paramount Hotels in the UAE, reaching more than 85 team members. The training helped us improve our hospitality, service standards, and food quality while re-energizing our teams and reinforcing our commitment to excellence. We highly recommend Marvin and his books to any hotel looking to elevate its F&B operations.”
Pascal Eggerstedt
General Manager, Paramount Hotel Dubai
“We were looking for support to improve our F&B operations, and Marvin Alballi helped us through six training sessions with our team. The sessions were engaging and practical, giving our team useful ideas to improve our service and food quality. Marvin also reviewed our kitchen operations and food offering, helping us streamline our menu and improve the overall quality of our dishes. We also purchased 13 copies of his book, Restaurant Excellence, for our team. We appreciate Marvin’s support and expertise and would highly recommend him to any hotel looking to improve its F&B operations.”
Siddhartha (Sid) Sattanathan
General Manager, Radisson Hotel DAMAC Hills
“Franchise Global Brands played an important role in supporting Boston Market’s international franchise development. Their expertise and guidance helped us secure a master franchise agreement in Kuwait, marking an important step in our international expansion. We appreciated their professionalism and commitment to delivering results.”
George E. Michel
Former CEO, Boston Market
“Marvin Alballi delivered training for our entire team at Off the Hook, and the impact was significant. The session was eye-opening, practical, and highly engaging. We were so impressed that we brought him back for a second session and purchased several copies of his book, Restaurant Excellence, for our team.His training helped us strengthen service standards, improve customer service and food quality, and refocus our team on delivering a better guest experience. I highly recommend Marvin to restaurant owners and hospitality groups looking to develop their people, raise standards, and improve business performance.”
Rolly Brucales
Owner, Off the Hook Restaurants and Multi-Brand Restaurant Group
“Marvin Alballi worked with us for eight months, helping us develop our operations manual, establish clear SOPs, train our team, and improve the way we run the restaurant. He also shared valuable strategic advice that helped us look at our business from a different perspective. Several members of our team purchased his book, Restaurant Excellence, and found it a valuable resource. Marvin is passionate, knowledgeable, professional, and humble, and he was a pleasure to work with. He made a real difference to our team’s knowledge, confidence, and approach to operations. During that same year, Orfali Bros earned a Michelin star and received recognition from the World’s 50 Best Restaurants. I highly recommend Marvin to any restaurant looking to strengthen its operations and develop its team.”
Chef Mohammed Orfali
Founder, Orfali Bros Bistro | Michelin-Starred Chef
“During my time as General Manager of Crowne Plaza Muscat, we purchased nine copies of Marvin Alballi’s book, Restaurant Excellence, and engaged him to deliver online training for our team. The sessions were very well received, and our team was so engaged that they asked us to extend the programme and arrange additional sessions. Marvin covered a wide range of practical topics, including kitchen operations, hospitality, F&B strategy, revenue, profitability, and consistency. His ability to connect operational details with commercial performance gave our team valuable insights into how we could improve our day-to-day operations. Based on our experience, I would recommend Marvin to hotel operators looking for practical F&B expertise, stronger operational standards, and a more commercially focused approach to developing their teams.”
Michael Levonian
Former General Manager, Crowne Plaza Muscat
“During my time at InterContinental Doha, we purchased ten copies of Marvin Alballi’s book, Restaurant Excellence, and engaged him to deliver online training for our team. Despite being delivered virtually, the sessions were highly engaging, practical, and extremely valuable. Managing a luxury hotel with more than eight F&B outlets, high-volume operations, and renowned dining concepts requires a strong focus on service standards, food quality, consistency, and profitability. Marvin brought valuable insights across these areas, combining practical operational knowledge with a clear understanding of the commercial side of F&B. His training provided our team with useful ideas and a fresh perspective on improving performance. I would recommend Marvin to hospitality leaders looking to strengthen their F&B operations, develop their teams, and deliver better business results.”
Elie Saliba
Former Hotel Manager, InterContinental Doha
“When we were looking to expand internationally, we engaged Marvin Alballi and Franchise Global Brands to help us explore opportunities in the UAE. Marvin arranged meetings with potential investors and guided us through the process, sharing valuable advice on international franchising and market expansion. I found Marvin to be professional, hardworking, humble, and genuinely committed to helping us succeed. His knowledge and practical advice were very helpful as we explored opportunities for growth. Several of our café owners also purchased his book, Restaurant Excellence. I would happily recommend Marvin to any company looking to expand internationally, improve its operations, or develop its business strategy.”
Mike Ferretti
Former CEO, Great Harvest Bread Company
“I really enjoyed working with Marvin Alballi when we engaged him to deliver a training session for more than 80 team members at Cooley. Marvin brought great energy, knowledge, and enthusiasm to the session. It was interactive, practical, and fun, and our team came away feeling motivated and inspired. What I particularly appreciated about Marvin was his ability to connect with people, keep everyone engaged, and share ideas that were genuinely useful to our business. The session made a real impression on us, and I found his approach both impactful and encouraging. I also purchased 12 copies of his book, Restaurant Excellence, because I believed in the value of what he was sharing. I would gladly recommend Marvin to any organization looking to inspire its people, strengthen its team, and improve business performance. He brings not only expertise but also a genuine passion for helping others succeed.”
Ziad Kamel
Former Partner, Cooley
“I’ve had the pleasure of working with Marvin Alballi and Franchise Global Brands for more than five years, and I’ve always appreciated his professionalism, honesty, and genuine kindness. We engaged Franchise Global Brands to help us expand our distribution points, and Marvin and his team helped us secure a deal with a restaurant group operating 222 restaurants. This was an important opportunity for our business and a great example of Marvin’s ability to turn growth ambitions into real commercial opportunities. Throughout our relationship, Marvin has been someone we could trust and rely on. He brings valuable industry knowledge, a practical approach, and a sincere commitment to helping his clients succeed.I would highly recommend Marvin and Franchise Global Brands to any business looking to grow, expand its distribution, or explore new commercial opportunities. It has been a pleasure working with him over the years.”
Mark Schuur
Co-Owner, Café Darte and Café Capri, Seattle
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Email

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